Puma Credits Rihanna For Sales Increase

Published: Saturday 7th Nov 2015 by David

Should one be in need of a new moniker for Rihanna we have one that’s sure to fit.

Miracle worker.


Good news below…

After teaming up with Puma to serve as its creative director sales of its women’s apparel and shoes have risen to higher ground this year.

Currently hard at work on a new album and a new line for the company the entertainer’s affiliation with it prompted her supporters to take a fresh look at what it had to offer and pushed its profits to higher ground.

The news comes as a welcome surprise for the company who watched it sales drop by a third in the last quarter and are now hoping Rih’s aforementioned 2016 line will continue to revitalise their brand as she pushes and promotes her ‘ANTI’ studio album.


Your thoughts?

Posted under:

Comments 55

Please Post Your Comments & Reviews

Your email address will not be published. Required fields are marked *

  1. Slay_Hive November 7, 2015

    ????More team-created news to hype this basic ass chick. They’ve been trying to hype her this entire year. Why can’t her music do the hyping? Lol She is so tired now.

    • @JanetCIARA_ November 7, 2015

      Okay! Like where are the numbers and figures?
      Very ironic that this time there isn’t factual proof from the source or an example of how much she helped the Puma brand.
      Great news, but companies don’t just release statements like that without NUMBERS.
      But David just being a Stan I guess.

      • Slay_Hive November 7, 2015

        My point exactly!! ROC Nation so desperate for her brand to rival Beyonce’s. The only thing is Beyonce’s brand wasn’t forced and was built naturally over time. Not all of this over-hyping mess.

      • .::Centurion::. November 7, 2015

        Ciara can’t sell albums; can’t sell singles or get a hit; can’t sell tickets evident by her failure to fill a mere 2,000 seat theater; can’t perform at any major award show outside the Black Entertainment Television awards… ???????????? I mean….. ???? ???? ???? I understand of frustration. I understand why you’re mad. Go buy Jackie sis. 🙂

      • .::Centurion::. November 7, 2015

        *your ????

      • AnnaliseKeatingsNewWig November 7, 2015

        Yass FC that read just gave me life ????????????

      • AnnaliseKeatingsNewWig November 7, 2015

        that’s obviously not me, this b**** needs to get help. 6 months of your life has been dedicated to me, why give me this much power. You prove over and over again why you are worthless. I hope you die a painful death soon.

    • LB November 7, 2015

      LMAO stay mad

      • Slay_Hive November 7, 2015

        Im not the one mad. #AntiRihleaseDate

      • LB November 7, 2015

        It will be out when it’s ready. Why you asking anyway? Bored of self titled already?

        I mean you occupy your time by either asking Rihanna for the album or staying mad at Rihanna….lmao. You’re so basic.

      • .::Centurion::. November 7, 2015

        Could this bottom even afford self-titled? It can’t even afford those $3 foot-long weaves sold at the back-alleys of Atlanta.

      • Slay_Hive November 7, 2015

        No delusional cuunt, it’ll be out when her handlers find a hit..2017! No one is checking for her like no one is checking for you and Centurinal’s Revenge of the Nerds struggle reads! Raggedy Anne hoess have been dragged and tossed like stale salad all thru these TGJ streets and still have the nerve to shade. At least PushBackanna still has a few loyal fans left. Pressed and psychotic.. YES but loyal. F**** u!!

    • You tried November 7, 2015

      I second that ALL THE WAY @Slay_Hive
      Of course they credited her lol they’re trying to protect their investment/INVOLVMENT with such a “weak” brand! Lmao Rihanna has no pull to make people spend money! The world may buy her $2.99 cent Singles but no body coming out of DOLLARS for her. Lol nice try though

    • Rihboy November 7, 2015

      Oh look it’s the yonce wannabe perched at the top of a Rihanna post again. Figures.

      • Slay_Hive November 7, 2015

        By your logic, if I’m a Yonce wanna-be than your a Rihanna wanna-be and Slay_Hive’s pet. You never fail to bring your pressed way into my reply boxes. Mad at the truth?!!!???????????????????? biitch oh well.

    • rosy November 8, 2015

      Go duck your dry p**** self you nasty disgusting maggot

  2. .::Centurion::. November 7, 2015

    From saving DreamWorks with ‘Home’ to increasing quarterly sales for Puma, all this with no album out. Rihanna’s star power is undeniable. Slay those Corporate revenues RiRi.

  3. @JanetCIARA_ November 7, 2015

    David where are the receipts? You know better than that to be posting an article on this blog without tangible proof from the credible source.
    If accurate good for her. But in the LEGENDARY words of Mrs.Houston herself….


  4. .::Centurion::. November 7, 2015

    “There’s so much power in my name if you pop off and ya say it, stadium gon’ do da waaaaaave.”

    • Chile, leave my weave at the door and don’t steal it like those broke ass barb stans November 8, 2015

      Yes! Centurion, please tell me your favorite Iconanna gem is none other than “Rated R”. I really hope so because your avi is paying so much tribute and I love it!

      • .::Centurion::. November 8, 2015

        It’s my favorite era; very edgy. 🙂

  5. Lorax November 7, 2015

    “I’ve heard about a squad. I wish my squad was all supermodels. We are, in our brains. I guess I have my own squad. It’s not as interesting as some of the other squads that are around right now. … But maybe Rihanna can be in my squad! That would be really cool. Oh, God. She’s life itself, isn’t she? I love her.”

    Adele – Rolling Stone – 2015

    So, SLAYdele is a Rihanna stan? YAAAAAAAAS. Well, Riri loves you too gwoooooorl. 😉 😉 😉

  6. LB November 7, 2015

    QUEEN, FASHION, MUSIC, MOVIES, she has done it all this year.

    BTW, has anybody heard Sia’s “bird set free”? Such an amazing song.

  7. Taylor Tori Azalea (trolling days are over) November 7, 2015

    I don’t get how/why she has Puma when Rita and that other girl she had a beef with (Teyana) are modelling for Adidas
    Rather Nike than Puma……… But if it’s gonna benefit her then………….

  8. .::Centurion::. November 7, 2015

    I actually agreed with the hive when they were saying “who wears Puma?”. That’s why they hired Rihanna you phūcking rętard rat c**** stupid bítch. ???? ???? ???? I swear, Beyonce literally has the most stupid fans to ever exist. ????

    • King Mark111 /.\ November 7, 2015

      I said the same thing. They don’t know marketing, heck they don’t know anything.

    • Slay_Hive November 7, 2015

      Well that makes both of you idiots stupid since you agreed. Lmaoo and I still see no receipts,figures, charts, or nada. Lol


    Victor needs to know his place ????????

  10. No favs, just here for the music November 7, 2015

    Hell yeah. Rihanna rocks the hell out of puma. Her ads always look gorgeous.

  11. King Mark111 /.\ November 7, 2015

    But she’s a flop according to the pest, lames and the 3 Ciara fans.
    Anyway, she saved Def Jam, DreamWorks and now this? I guess Roc Nation is next because it for sure won’t be Rita. Who is sinking The Voice in the UK i heard. Lol

    • Bye November 7, 2015

      Puma has nothing to do with her dwindling album and single sales.

  12. Chile, leave my weave at the door and don’t steal it like those broke ass barb stans November 7, 2015

    Of course she increased their sales! Who would ever doubt that? It’s not like Akon is promoting them anymore. Now, I just hope that album is released by next week…. and that the Samsung giveaways are counted as units by Billboard. After all, she didn’t have to be so kind and allow them to give her album away for free. Such a gracious icon….and she should be rewarded for it by Billboard allowing those units to count.

    • Slay_Hive November 7, 2015

      Jay-Z already did the free album give-a-way with Samsung and no they shouldn’t count as sales. How can something free be counted as a sale?? That’s desperate and weak. She should grow some balls and release the album. We’re waiting to see how big her star power really is. They can keep all of these receiptless stories to hype her name.

      • Slay_Hive November 7, 2015

        ****That’s desperate weak and CHEATING!****

      • Chile, leave my weave at the door and don’t steal it like those broke ass barb stans November 7, 2015

        I understand, but what if Bey wanted her albums to be given away through Samsung and they weren’t counted? Either way, both black women were trying to do something nice for their fans, but then again Billboard just HAS to stop them! Rih will still sell a lot with or without the giveaways counted…just like Bey, Nicki, and Ci would.

      • Slay_Hive November 7, 2015

        What would be the purpose of giving the album away for free??????? I had to laugh at that last sentence.

      • Chile, leave my weave at the door and don’t steal it like those broke ass barb stans November 8, 2015

        If you don’t mind me asking, what’s so funny about the last sentence? I think what I wrote in it is true for all those women mentioned. Those women are all big sellers in their right; three out of four are now established stadium acts. Thanks for the response. I love how you ride for Bey.

  13. WINTZ November 7, 2015

    Wow… Her credentials and her brand keeps expanding!

    I’m Ray Charles to the hate when my bish been untouchable 8 YEARS straight!

    Continuous praises from her business partners and music peers. Shine bright Rih!!! I’m patiently waiting on that album ????

    (((((Up like #7)))))

  14. King Mark111 /.\ November 7, 2015

    For Samsung to want to BUY 1 million albums from Rihanna and give them away to PROMOTE their phone and Brand, then why not? Oh it’s because Rihanna would sell a million in a week before Beyonce and that’s why their mad. Well your roach queen isn’t a international super star that has power in the name.
    Apple made a deal with U2 and Drake, why? To promote their streaming service. Samsun used Jay and now Rihanna, why? To promote their device. Amazon sold Born This Way for 99 cents, why? To promote the launc of their could music service. Only a fool would be mad and not see the picture.

    • Slay_Hive November 7, 2015

      God you are so dumb. Something that is given away for FREE should not be counted as sales. No wonder they’re still trying to negotiate with billboard. Lol How is that fair and honorable to you?? Do y’all not have any faith that she will sell the regular way? Samsung doesnt need rihanna, she obviously needs them. Why not just release and sell off your name without the aide of a second party, like “local” Beyonce. Lmaooo Self titled was #1 in over 110 countries without promo and an album reveal. She is #5 on the list of highest grossing tours in history. yes, bey is sooo local. Lmaoo. Your ignorance never ceases to amaze me. go back to school dummy.

    • DIABETES UNBOTHERED November 7, 2015

      SELF TITLED sold 1.3 mill ww 1st week 800k+ US. Rih never sold more than 500k ww in a week. #THEDELUSION its real.

      • King Mark111 /.\ November 8, 2015

        Lies, it sold a lil over 600K and 930K on the 10th day WW.

      • King Mark111 /.\ November 8, 2015

        The record sold 617,000 copies in the U.S., and 828,773 copies worldwide in its first three days of availability

  15. Chile, leave my weave at the door and don’t steal it like those broke ass barb stans November 8, 2015

    Rih has that power in her name to make those stadiums do the wave and say her name!

    Rih: “London, say my name!!!!”
    Audience: “Rihanna!!!!”

  16. Amazon Chanteur November 8, 2015

    She can sell clothes but sure has trouble selling music lately…

  17. Barb-wire November 8, 2015

    A Samsung deal??? Lmao This right here is the proof that this whorr¡ng trick only cares about sales and not the music or her delusional stans. If she really cared about this supposed “masterpiece” she thinks she’s dishing out then she’d release it and let it speak for itself.

    • caribbean native November 8, 2015

      Not a nicki stan…. ???? bish sit……. LOUD out sell your fav entire album discography

  18. Music all the way November 8, 2015

    Congrats i guess,,But where are the receipts?
    As for the samsung deal, sales from that deal should not be counted,I mean they didnt count album sales from Jay with that samsung deal,why should they be counted in Rihanna’s case??

Recommended Posts
.. **