Zayn flaunts a flare for the cinematic in the explosive video for new single ‘Dusk Till Dawn.’
The Sia assisted track serves as the launch release for the singer’s hotly anticipated sophomore album; the follow-up to last year’s ‘Mind Of Mine’ – which spawned the #1 peaking ‘Pillow Talk.’
Jemima Kirke joins the former One Direction star in the visual, which was directed by Marc Webb.
Check it out below…
It’s not as instant as ‘Pillow Talk,’ but does boast an infectious hook (which is a Sia trademark at this point). What’s more, it matures Zayn’s output and broadens his appeal.
Having admitted to avoiding the live circuit due to anxiety, Zayn may very well have found his truest fit via visuals.
This made for an engaging watch throughout and possesses a decent amount replay value – which is something every act should be targeting in today’s streaming age.
All that’s needed now is for him to conquer his performance fears and he could be a viable solo force.