Beyonce’s adidas x IVY PARK Pairs Up with Peloton for Major Collaboration

Published: Friday 22nd Oct 2021 by Sam

Beyonce‘s adidas x IVY PARK empire continues to grow and, this time, it’s in partnership with Peloton. 

Full story below…

In an announcement made today, the companies unveiled their collaborative capsule, a collection that will be comprised of apparel and footwear.

A natural pairing, the venture aligns Queen Bey’s successful athleisure line with fitness force Peloton – with whom she signed a seismic partnership last year. That pact includes a Peloton Artist Series and various social initiatives.

For this pairing, the first-of-its-kind collection will celebrate the fusing of music, sport and fashion.

According to the entities, adidas x IVY PARK x Peloton has been “purposefully crafted to empower everyone on their fitness journey, adidas x IVY PARK x Peloton is a statement of inclusivity and energetic movement.”

Check out the teaser trailer for the collection – which launches worldwide on November 10.

 

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A post shared by IVY PARK (@weareivypark)

More power to Queen Bey! The adidas and now Peloton team-ups are proving the potency of what she’s building with IVY PARK.

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