As if it wasn’t already clear: Adele‘s comeback campaign has hit the music industry like a meteorite. One needn’t look further than the digital domination of lead single ‘Hello’ for proof.
And with the November 20th release of its housing album ’25’ drawing nearer, folk should expect to see the Brit-bred diva everywhere.
Kicking off the inevitable media flood, the 27-year-old covers the newest issue of i-D magazine. The stunning shot was lensed by Alasdair McLellan.
In keeping it 100 (while veering somewhat off-topic), we’re still floored by how flawless ‘Hello’ is. It’s not often that actual talent is hailed in the way Adele is. From our vantage point it’s wholly deserved, as such we can’t wait to see what the rest of the undoubtedly long campaign holds.
Haven’t heard ‘Hello’ yet? Watch the video below…