Another day, another Beyonce endorsement; the R&B superstar’s latest foray into the advertising market is for cable company DirecTV. Don’t get me wrong, I like her just as much as the next person, but this is bordering on overkill. What’s next? I mean, she’s already had her name slapped on almost everything saleable. I must say that the whole play on the ‘Upgrade U’ concept was pretty good, though.
Beyonce & Ads: Overkill or not?