Jay Z‘s TIDAL is to slice its subscription price in half for college students.
Students who use their .edu email addresses to sign up to the streaming service will be charged half the price they would have paid if they weren’t students.
Fortunately, this discounted price will not see them miss out on anything the service has to offer. For, their purchase will open them up to it’s basic and “hi-fidelity” versions and see them receive exclusives from the platform before non-subscribers who will have to pay the full price to access them.
Jay’s move comes after it seemed Apple were hoping to target the same demographic by enlisting the rapper Drake to support their forthcoming assault on the world of streaming.