January 31 brought with it the release of Kesha‘s fourth studio album, ‘High Road.’
Her first full length project since topping the Billboard 200 with 2017’s ‘Rainbow,’ ‘Road’ – released courtesy of Kemosabe/RCA Records – is colored in with 16 tracks including the previously released “Raising Hell” (featuring Big Freedia), “My Own Dance,” “Resentment” (featuring Brian Wilson, Sturgill Simpson, and Wrabel) and “Tonight.”
The good? Unlike ‘Rainbow,’ ‘Road’ was greeted with critical acclaim for steering its sonic direction toward the sounds of her early ‘Animal’ and ‘Warrior’ days. The bad? As of time reported, ‘Road’ – also unlike ‘Rainbow’ – has not seen any of its singles hit the Billboard Hot 100.
Coming as her first album to date to know such fate, look inside to see just how that lack of buzz is set to impact the set’s first week sales:
Kesha’s ‘High Road’
First Week Sales Prediction (SPS): 40k-50k
First Week Sales Prediction (Pure): 30k-35k
First Week Chart Prediction: #5-#8
If the predictions above ring true, ‘Road’ will not only be accompanied by K’s lowest first week sales to date (among her studio albums), but could also bring her lowest first week placement on the Billboard 200.
As of time of this report, that title belongs to her 2012-released effort, ‘Warrior,’ which bowed at #6 when it premiered to first week sales of 85,000.
Bonus: Click here to stream ‘High Road.’