“Whenever I’m not in Atlanta, they go out posing as me and everyone believes it’s actually me. It’s so crazy, because everyone seriously believes it’s me. They are going around getting VIP treatment, girls, free food at restaurants, free everything and everybody is falling for it. It’s a real life thing, which has got really out of hand in Atlanta, so I decided to take the situation and make it into my advantage by making a reality TV show out of it. They get my life, all the perks without having to put in all the hard work I do. I’m constantly working so I can’t live it, but they are out there living it.”

I, for one, will not be tuning in to this nonsense. I’m getting real fed up of some of these useless reality shows – the concept is a joke. It’s as if it’s being made ‘just because’. Akon has managed to make (a lot of) money with a dodgy voice and so-so songs, I’m sure he could come with something better than this mess.

“They would like to see Kanye West give me a problem because I’ve worked myself into a space where I’ve become the favorite,” Fif told SOHH exclusively. “Everybody roots for the underdog when he goes against the favorite.

“Put it like this,” 50 told SOHH. “Let’s raise the stakes. If Kanye West sells more records than 50 Cent on September 11, I’ll no longer write music. I’ll write music and work with my other artists, but I won’t put out any more solo albums. [Listen to the audio here]

“And I bet this, when Kanye West’s sales come in, he’s gonna have a 70% decrease [the second week] ’cause Def Jam is gonna buy records to keep him closer to 50 Cent,” the Queens rapper added. “So watch the first week and then watch the second week. Watch his @#* drop off the planet. We keep our angles covered before we make a decent bet.”

50 is really becoming laughable. I’m guessing he thinks he’s creating a buzz around his CD by playing up to this ‘face off’, yet he’s coming across like a fool. Instead of feeding into the hype, Kanye is releasing great singles and building genuine interest around his project. For that reason, as well as 50’s cockiness, more people are likely to pick up Kanye’s CD {Itunes Pre-orders show West to be in the lead already}. I’m hoping Kanye comes out on top, so 50 can go sit down somewhere.

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With Mario’s continually pushed back ‘Go!’ album set for an October 9th release, yet another track from the CD has surfaced. ‘Ghetto Love’ is a laid back mid-tempo – which showcases Mario’s musical maturity. The album definitely has better tracks than this, yet that doesn’t take away from the song. I’m hoping Mario is successful with this project, as – judging by his latest material – he’s really stepped his game up.Hit or Miss?

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Kanye West

Complex: Anyhow, what’s the last time you heard a record that made you jealous?

Kanye: I know this statement might come off awkward or whatever, people won’t get the exact translation right, but when I saw the Eve video [for “Tambourine”], it made me want to go back and do more shots [on my video] from a style level. She had the Christopher Kane dress, the vintage Chanel glasses. When I saw her style level in that, it made me say, “Damn, I need to step my style level up.” Because it’s not a matter of just guys’ style and girls’ style or black style and white style, it’s a matter of who is the style god period and shit. Read More

Cassie

Complex: What’s the most hurtful thing that was said?

Cassie: That I slept my way into the industry. I think that’s really vicious. If it had nothing to do with talent, at least it had something to do with charm. But it was never jumping into bed with somebody. That’s just gross. As far as people saying I couldn’t sing, I did a bad job so I couldn’t hate. I was in a tough place for a second. I got really sick and was in the hospital in like November or December. It was stress and exhaustion, and I ended up going home to Connecticut. [Puffy] actually called me up when I was at home and asked me what I wanted to do. I was like, “I want to do another album.” Read More

Kanye’s comments, as well as most of his interview, are sure to raise a few eyebrows. As for Cassie, I feel kinda sorry for her; however, someone needs to explain to me how she got her deal then, because the musical talent just isn’t there – at all.