Readers of That Grape Juice know what avid music lovers we are – especially of hits past.
So, as our retrospective features ‘From the Vault’ and ‘TGJ Replay’ allow us the chance to re-spin the gems and jams of yesterday of one artist, our newest feature Chart Rewind – a variation of our current Retro Rewind assay – accedes salutes to an entire era of music history.
This week we’ll shake things up with ‘Milkshake,’ the first single from Grammy-nominated Urban alternative artist Kelis‘ tertiary album, ‘Tasty.’ Written and produced by The Neptunes (Chad Hugo, Pharrell Williams), the tune was originally pitched to pop superstar Britney Spears but was passed on by her team in favor of other cuts that lined the ‘In the Zone’ album (click here to read our ode to that project). Landing right in the lap of singer/songwriter Kelis – who was still reeling from the commercial failure of her sophomore set, ‘Wanderland’ – her recording of ‘Milkshake’ looked to be just what the doctor ordered for her career. Going on to become her signature song for its tongue-in-cheek lyrics and delectable instrumentation, late 2003 saw the tune quickly make its way up the Hot 100 ladder and eventually peaking at #3 this week that year.
To date ‘Milkshake’ remains her best-selling single and only release to reach the top 10 on the tally (let alone the top 5). Join us as we travel back 14 years ago to a time when Kelis brought all the boys to the yard with this infectious bop: