It appears the initial buzz surrounding Christina Aguilera‘s comeback single ‘Not Myself Tonight’ hasn’t been enough to power the song up the charts. Despite being released almost month ago, the song, today, sits at a disappointing #64 on the iTunes chart – noticeably dropping several places over the course of the week.
In looking at why the Polow Da Don produced cut is struggling to catch on, its lack of a proper hook or chorus may be one explanation (it simply doesn’t ‘stick’ in ones head). That and the fact that its accompanying video is taking, perhaps, too long to debut. In any case, one can only hope the video premiere on May 5th helps garner Christina a higher position – as this is kinda embarrassing.
Tidbit: Lady GaGa’s two year old hit ‘Poker Face’ leap-frogs Aguilera’s latest effort this week, hitting #62 on the chart. Just saying…
Your thoughts?