Music superstars Kirk Franklin and Mya Harrison were just a few of the big names tapped to help Lifetime bring in some holiday cheer this year via their annual #ItsaWonderfulLifetime campaign, with each GRAMMY winner toplining one of the network’s most highly anticipated showings.
With Franklin’s ‘A Gospel Christmas’ and Harrison’s ‘My Favorite Christmas Melody’ premiered December 4 and December 5 respectively, the musical-laden Lifetime movies packed a potent, 1-2 punch on the critical and ratings front.
Look inside to see how each fared.
Viewership: 817,000
‘Kirk Franklin’s A Gospel Christmas,’ starring singer-actress Demetria McKinney and Chaz Lamar Shepherd, was unwrapped to a viewing audience of 817,000 – making it the second highest-viewed new scripted program on cable December 4.
Already breaking new ground for Lifetime as the network’s first Gospel-inspired holiday film, the Erica Sutherlin-directed jaunt ranked #21 among the top 50 highest-rated cable programs of the day (all programming types considered).
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Viewership: 508,000
Starring opposite Canadian actor-singer Rainbow Sun Francks, R&B veteran Mya took center stage for Lifetime’s ‘My Favorite Christmas Melody’ Sunday (December 5).
The touching tale of a musician fighting for recognition after having her music stolen wooed an audience of 508,000 – making it the third highest-viewed new scripted program on cable for its hour.
Among all scripted cable programs of the day, ‘Melody’ finished 9th place in the viewership race.
Yasss give Mya more roles she dies what needed to be done
We need a song named Black Christmas not just white Christmas!
I enjoyed Kirk Franklin’s A Gospel Christmas but I honestly couldn’t get into the one with May’s. Her singing may have had something to do with my inability to pay attention.
Maya