Last week speculation was rife as to which “top recording artist” would star in PEPSI‘s eagerly anticipated Super Bowl 50 commercial.

The drinks giant promised a spectacle staring a major musician in the TV spot, which will air to the 100+ million estimated to tune in on Sunday night.

Well, wonder no more. Because said ad has been poured online by PEPSI.

Find out who stars below…

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L.A. Reid’s promotional run for his tell-all book  continues this week!

Today, he made his way to ‘The Breakfast Club’ to shed new light on the book which bares all on his rise to the top of the industry and how his role as executive at many a label has seen him steer the careers of Ciara, Rihanna, Usher, TLC, Toni Braxton and Justin Bieber.

It makes for a brilliant watch.

Enjoy below…

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Nicki Minaj delves ‘Down In The DM’ on a fiery new remix to Yo Gotti‘s latest hit.

‘The Pink Print‘ era may be wrapping up, but with this latest feature, Onika proves her fire is one that remains ever-burning.

Take a listen below…

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With new album ‘ANTI’ opening at #27 on the Billboard 200 this week, Rihanna is wasting no time hitting the promotional trek for the embattled (yet supposedly Platinum) LP.

Ellen Degeneres welcomed the 27-year-old onto her show this morning to chat about a host of topics including her upcoming world tour (which kicks off later this month), dating life, Drake, and more.

She also participated in a telling game with award-winning actor George Clooney.

Check it all out below…

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New album alert!

This time it’s from Epic’s Future who has announced that he is to release a brand new album with the help of Universal Republic’s The Weeknd.

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For many, Beyonce has already reached the Pop pinnacle. Indeed, given the dizzying heights her career enjoys, it’s arguable that she sits with an elite few in musical nirvana.

However, for Queen Bey it’s clearly all about elevation.

And if a new report proves true, she’s traded-in her long-time management for fresh brass.

Details below…

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Miley Cyrus is taking her brand of outrageous Pop music to NBC‘s ‘The Voice.‘

Bad, or potentially good, news below…

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As predicted last week, Justin Bieber has snatched the #1 spot on Hot 100…from himself.

Indeed, after ending Adele‘s historic 10 week reign with his tune ‘Sorry,’ the pop prince owes yet another “thank you” to his beloved Beliebers as they’ve helped hoist its follow-up, ‘Love Yourself,’ to similar height.

The 12th act in history to do so, the Ed Sheeran-penned tune not only gives Bieber the third #1 single of his career, but also makes him the first male artist in a decade to earn three chart-toppers from one album.

The last?  Justin Timberlake…

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The ever-talented Timbaland finally treats fans to a visual for ‘Don’t Get No Betta’ – the latest lifted from his mixtape ‘King Stays King.’

Enlisting the help of sultry R&B star Mila J, the producer extraordinaire lifts a must-see video collaboration with the Urban temptress sure to leave a few hot and bothered this winter…trust us.

And, while we’re on the subject of ‘heat,’ we can’t forget to shine light on the project in its entirety (featuring appearances from the likes of Aaliyah, 2 Chainz, Rich Homie Quan, and more).  But, before you run to get your hands and ears on ‘King,’ tuck in to get your first peek at ‘Betta’ below:

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Despite wielding an accompanying campaign that’s left a few heads scratched and a few egos bruised (see: Tidal), it appears Rihanna‘s ‘Anti’ will still get the last laugh.

As if launching its official lead single, ‘Work,’ to the top 10 of Hot 100 was not enough to make Sam seethe, he’ll be equally disappointed to learn the diva’s 8th opus is headed straight to the top of charts based on official chart sums.

The news comes ahead of the set’s physical premiere in brick and mortar retailers, but after industry analysts predicted it would only move 95,000 its first full week.  Proving them wrong like only she can, tuck in below to find out what the songstress’s newly unveiled projection is set to hit:

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Nicki Minaj is back on her collaboration game and this go round it’s Yo Gotti‘s ‘Down In The DM’ that she’s blessing.

The reigning Rap queen has been tapped for the track’s official remix, which is apparently due “soon.”

To tide fans over, a short but sweet snippet has been unleashed.

What are you waiting for? Get into new Onika after the jump!

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Can you keep up with Kanye West?

With just one week to go before new album ‘WAVES’ blasts into stores, the Hip-Hop titan is flooding the media scape.

This time, though, it’s not with his social media ranting. It’s on the cover of Rolling Stone.

‘Ye cracks a rare smile a-front of the March 2016 issue in a shot that was lensed by eclectic rapper Tyler The Creator.

Update: Rolling Stone have revealed that the MC fabricated the cover. It’s not real.

Their tweet below…

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