Music lovers, mark those calendars!
For, after much adieu, the Summer date for the launch of global album releases has been revealed.
Today the IFPI confirmed July 10th as the inaugural date that albums will arrive in stores worldwide.
The move, rumored for months and confirmed in February, will align regions such as the US and UK with countries such as Germany and Australia in their practice of releasing LP’s on a Friday.
Implemented for a myriad of reasons, sources close to the move have cited the global success of Beyonce‘s blockbuster surprise album in 2013 as a catalyst for the change.
As we’ve echoed on many an occasion, we’re absolutely “here” for this. We’re hopeful it facilitates unique new marketing ideas to push music to a mass audience.
Next up, we hope, is a shift towards albums being released digitally first and physically after – with a worthwhile point of difference (i.e. bonus tracks, additional content, etc.) Leaking and piracy often happens while CD’s are in transit or when released first in one country before another. With the latter issue set to be solved in a mere matter of months, it’d be awesome to see the former tackled too.
One step at a time, ay?