Drake and The Weeknd have their sights set on Billboard Hot 100 glory.
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The entertainers are locked in to a chart battle now that Drake’s ‘Toosie Slide‘ is expected to dethrone The Weeknd’s ‘Blinding Lights‘.
‘Toosie’ was launched in partnership with Tik Tok to capitalise on the rapper’s popularity on the platform and is enjoying a meteoric rise on thanks to the sales and streams it has garnered since its release.
“Toosie Slide” is currently headed toward wrapping its first seven days of availability with 20,000 sales, 45 million streams and a radio audience of possibly 20 million. Comparatively, “Blinding Lights” may close this current period with a much larger reach on radio—possibly as high as 95 million—but fewer sales and streams.